Ferrari is an Italian automobile manufacturer. The brand is emblematic world-famous and conveys an image of Italy imbued with the luxury and prestige.
The company, founded in 1947 by Enzo Ferrari, specialises in the manufacture of sports cars and high-end performance of "grand touring". Its creator, having been the director of Alfa Romeo race in Formula 1, decided to create its own brand, with headquarters in Maranello.
The brand horse pitch (cavallino creeping) marked the history both in the field of motorsport where his bright red unleashed crowds of tifosi that in the luxury where the quality of its production won the richest. This emblem was originally painted on the fuselage of the aircraft fighter Francesco Baracca, heroic pilot and aviation ace of the First World War. The yellow is the color of the city of Modena.
If the colour of the most famous Ferrari is red, you have to know that the original color of the mark is yellow. Apart from yellow, only a few colors are allowed: red, white, black, and recently the bronze.
The Company
The company is located in Maranello 18 km south of Modena (Modena) and 40 km from Bologna in Emilia Romagna.
One year after the death of Enzo Ferrari, Fiat became majority puts the company under the thumb of officials from Turin, and five years later, in 1993, the company, up for dead, sell more than 2 289 cars yet against 4 595 two years ago. At the time, even if the cars were racing beasts recognized their quality was poor, they had no comfort and finishing was not flawless.
Ferrari is still today a subsidiary of Fiat group, providing engines (roughly 7 500 per year) and painting body Maserati. In June 2002, Fiat, burdened by a colossal debt, was forced to sell 34% of Ferrari to Mediobanca Italian financial group for an amount of 775 million euros; up on the stock exchange had even been considered.
Giovanni Agnelli in 2004 then appoints the head of Ferrari, Luca Cordero di Montezemolo, who was assistant to Enzo Ferrari. In 2005, the company sold 5 399 cars and 5 743 in 2006, its turnover by 17%. The pressure of dealers is now such that Ferrari could produce and sell more than 12 000 cars per year. However, the companys policy is to stay closer to the craft as industrial manufacturing, especially as there are a very strong demand for tailor-made cars.
The restructuring of Fiat, led by Sergio Marchionne, bringing its fruits, he argued at the end of September 2006 an option to repurchase from Mediobanca, which allowed him to recover 29% of Ferrari for about 800 million euros, bringing its control 85%. The remaining 5% were transferred by the bank to fund investments Mudabala of Dubai. Piero Ferrari, son of Enzo still owns 10% of the group.
For the 60th anniversary of the company, it was an organized raid Ferrari. Party on January 28, 2007 in Abu Dhabi - eponymous city of a future theme park - the relay went through a fifty countries at a concentration of 21 to 24 June 2007 at Maranello.
The 2007 production amounted to 6,368 GT cars.
Products
All products are manufactured by Ferrari automobiles. We can classify these vehicles into four families:
• Prototypes
• Model Series
• Models sport
• Monoplace (for motor racing Formula 1, for example)
• Models of emergency
Article: Ferrari (car)
Anecdotes
• The legend tells the following story (disputed). Francesco Baracca was a fighter pilot of great talent. After a fierce battle against a German pilot from Stuttgart, Baracca abattit his enemy. It would have then decided to endorse the emblem of unfortunate, the horse pulls pitch arms of the city of Stuttgart (other sources say that Baracca had chosen the horse nose because of its beginnings in the cavalry). The pilot eventually be slaughtered. Enzo Ferrari is an intimate family Baracca, he was offered the door happiness of his friend, "Cavallino creeping" he arbora proudly on its racecars. Thus, explained the fact that Ferrari have the same horse pitch that patches Porsche manufactured in Stuttgart ...
• Enzo Ferrari has lived the last years of his life in a house built within the site of Maranello.
• A client had demanded an Australian armoiriée painting, which he was denied a Ferrari is not a Rolls-Royce.
• A client had requested an English coupling hook to pull his caravan, which was refused a Ferrari is not built to tow a caravan in campsites.
• To have the right to acquire a Ferrari Enzo, it was necessary to have previously purchased at least three Ferrari and never had an accident with a Ferrari.
• In 2006, the wheel of the car world champion was given to Pope Benedict XVI with the following inscription: "It flying campione del mondo della cristianità al pilota (The flying world champion in the pilot Christianity). "
• Archives techniques the company hold more than two hundred thousand documents.
• The museum Ferrari Maranello annually hosts more than one hundred ninety thousand visitors.
Odds
• The Ferrari 330 TRI / LM 1962 (chassis 0808), which in 1962 won the Le Mans 24 hours, with drivers Phil Hill (United States) and Olivier Gendebien (Belgium) was sold for 6.78 million euros June 2007.
• A Ferrari 340/375 MM Berlinetta Competizione 1953 was sold for 4.2 million euros in June 2007.
Ferrari says the California "is aimed at owners who desire a car which embodies everything the Prancing Horse represents in terms of sporty design and innovation, but also seek a car with greater versatility than ever." This newest prancing horse is not the "baby Ferrari." It is, in fact, a brand-new model complementing and similar in size to the racier F430 with more flexibility in packaging. In addition to having a retractable hardtop, the car can be ordered in a 2+2 configuration - children seating only, please!, or more storage space for weekend outings. There is even a trunk pass-through for skis for those who want to hit the slopes in the winter.
