Rhianna is a determined fashionista making her break into the beauty and fashion world. She already has an early acceptance to FIDM up her sleeve, what will she do next? She loves staying true to herself and shows this through her YouTube channel. She makes makeup tutorials, advice videos, and of course videos based on fashion!
Want to see more of her? Make sure to subscribe to her channel and you won’t regret it!
How were you inspired to begin your channel?
RD: I was inspired to begin my channel through fashion bloggers. I was never really one to keep up with all of the big YouTube stars, but something about looking at media that fashion bloggers distributed was so interesting to me. I loved that they talked about beauty products, clothes, and it wasn’t all about “challenge” videos.
Where did you start?
RD: I started by first creating a fashion blog and posting outfit videos on there, through YouTube. From then on I switched over to just focusing on YouTube.
What inspires you and keeps you moving forward?
RD: My future inspires me and keeps me moving forward. I am a highly driven person and when I set my mind to something there is nothing that can stop me. My ultimate goal is to be the next Anna Wintour!
Why are you passionate about it?
RD: I am passionate about it because I am more of a creative person than anything else. I love everything that YouTube involves, from filming, to editing a video, to even editing my own thumbnail. I love every step to making a video.
What’s your favorite aspect of the beauty & cosmetics industry?
RD: My favorite aspect of the beauty & cosmetics industry is being yourself. I love that there are no boundaries to makeup, and that playing around with different colors and techniques is encouraged.
What makes your brand unique from other beauty channels?
RD: What makes my brand unique from other beauty channels is the fact I don’t only post about makeup and fashion. I like to make other videos about health and life in general. I love poetry and I share that on my channel as well, I like to show that I am a real person.
How would you describe your audience?
RD: I would describe my audience as being anyone who is interested in fashion, beauty, poetry, and health. From all ages, and all genders.
How do you organize/plan out your content?
RD: I organize my content with a planner. I have a planner specifically for YouTube, right now I have videos planned out from now until August!
What is your goal for your channel? Dreams?
RD: The ultimate goal for my channel would be to hit 1M subscribers. That would be amazing! However, besides that I would love nothing more than to inspire others out there to just go after what they want and run with it.
Do you have any tips for others trying to break into the beauty industry?
RD: Tips that I have for others breaking into the beauty industry are to just be yourself, and stay true to that. There will be people who don’t like you or who will say things to try and stop you from achieving your goals, but you have to keep your head up and not worry about what others think. It is your life, no one else.
What are your favorite beauty products?
RD: My favorite beauty products right now are the MAKEUP FOREVER pro: sculpting duo and Urban Decay’s “naked” lip liner.
What products are you currently using on a daily basis?
RD: On a daily basis I have been using Maybelline’s Face Studio Master Conceal and Maybelline’s new mascara, The Falsies Push Up Drama.
What’s your personal style?
RD: I would describe my personal style as minimalistic with a hint of grunge.
How does your personal style influence your branding?
RD: My personal style influences my branding by creating a community that encourages being yourself, and not caring what others think about you.
What’s your favorite brand and why?
RD: My favorite brand isn’t necessarily a company, but I love the brand that “Lauren Elizabeth” has created for herself. She is hilarious, but at the same time she is relatable and I love it.
Make sure to subscribe to her channel for more information on Rhianna Nicole!