Katie Sanford is a 21 year old attending school at Florida Gulf Coast University studying to be a teacher! She started her YouTube Career at a young age, stopped in high school and started back up when she was a senior. She loves to travel and make new friends! She’s currently in Zeta Tau Alpha at my university and she’s enjoying every second of college. If you’re a young woman you would love Katie’s Channel!
How were you inspired to begin your channel? Where did you start?
KS: This is actually a funny story. My youtube name is KatiexxAshley, this is because my friend Ashley and I wanted to have a youtube show called The Katie and Ashley show (lol) We were actually inspired by Miley and Mandy and Selena Gomez and Demi Lovato. This all started when I was in 8th grade. I stopped filming during high school but started back up my senior year!
What inspires you and keeps you moving forward? Why are you passionate about it?
KS: What inspires me to keep going is definitely my fans and all the friendships that I have made throughout my youtube career. I am passionate about my channel because it makes me happy and I actually learn more about myself and fans after each video!
What’s your favorite aspect of the beauty industry?
KS: My favorite aspect of the beauty industry is the fact that you can do whatever you want. You can explore different makeup and use different techniques as you please! You get to be yourself, which is awesome!
What makes your brand unique from other beauty channels?
KS: I would say that I am different because I am currently enrolled at a university so I get to see many different styles while I am on campus. I am also in a Sorority at my school which helps me get inspiration for content.
How do you organize/plan out your content?
KS: I organize/plan out my content by writing everything done! I carry my planner wherever I go so if I see something that i like I can write it down. Once I get an idea I organize it in different sections like Fashion, Beauty, Q/A, etc!
What is your goal for your channel? Dreams?
My goal for my channel is just to have fun and be myself. My ultimate dream would be to work for a magazine company or work for E! News.
Do you have any tips for others trying to break into the beauty industry?
KS: Honestly my number one tip is to have fun and be yourself, Don’t be afraid to do something just because someone thinks it’s weird. That was my number one mistake, I stopped filming for so long just because people at my high school thought it was weird.
What are your favorite beauty products or your go-to skincare regimen?
KS: I love Mascara and concealer . I need these products in my life. My current favorite concealer is Nars- Honey and for Mascara my favorite is They’re real by benefit!
What products are you currently using on a daily basis?
KS: I believe that moisturizer is the most important product, I use Fresh Lotus Youth Preserve Moisturizer. For foundation- if I use any- I wear Tarte Rainforest of the sea, My Nars Concealer, they’re real mascara, Anastasia beverly hills contour kit- light to medium and my Becca Highlighter in Champagne Pop!
What’s your personal style?
KS: My personal style would be a mix between Boho and a more Western look. I typically stick to neutral colors but you can occasionally see me spotted in pastels! I LOVE sundresses, they’re my go to!
What’s your favorite brand and why?
KS: My favorite brand for fashion would be anything from Nordstroms. Nordstrom has so many different sections. Free people is by far one of my favorite brands within Nordstrom Free people has such a boho vibe to it and everything is so soft and comfy!
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