Fahreen Ali is a UK based beauty blogger that lives , eats and breathes beauty! Her ever growing beauty channel is full of great tips , techniques, up-to date beauty trends and the latest beauty products to try. She loves trying out new products and giving her honest review and opinions on them. When she’s not blogging , she’s a devoted wife and mummy who loves cooking…!
How were you inspired to begin your channel? Where did you start?
I honestly thought that all the beauty bloggers / youtubers I followed were doing and saying the same things. It wasn’t fresh and innovative which is why I decided to start my Own channel. I also felt there was a void in the industry for a beauty blogger that mainly catered for the Asian / Arab community. I’m also a mummy to my beautiful daughter Amelia and wanted to be a positive influence that she can look up to.
I started with my Instagram page a year ago (@makeupbyfahreen) then off the success of that I started my own blog and YouTube channel.
The goal for my channel is to promote inner beauty and positivity to all my followers
What inspires you and keeps you moving forward? Why are you passionate about it?
The main thing that keeps me going and posting more and more videos are my subscribers. They keep me going and always have great ideas and input into my videos . They inspire daily to be the best I can be!
I’m passionate about beauty and my channel because it’s so fascinating! I love keeping up to date with all the latest make up trends. There’s always something new to learn!
What’s your favorite aspect of the beauty & cosmetics industry?
The thing I love about the beauty industry is how diverse it now is and how much it has evolved over the years . Love how now more then even it caters for so many skin tones.
What makes your brand unique from other beauty channels?
I think what makes my brand so unique is that I’m genuine and honest and that reflects in my advise that I pass on to followers. I always try and encourage my readers and followers to be themselves and not to be anything else but that.
How do you organize/plan out your content?
My inspiration for my videos are very random . I get inspired by a beautiful colour of a new product and bade my videos on that. I also ask my followers what they would like to see and always try and fulfill their suggestions.
What is your goal for your channel? Dreams?
The goal for my channel is to promote inner beauty and positivity to all my followers. Social media nowadays has ruined the perception of beauty and for us all to fit one mould. I would love to show my followers that beauty comes in all shapes , sizes , colours etc .
Who are your typical followers? How would you describe them?
My typical followers are usually beauty enthusiasts that love learning about new tips and techniques. They are mainly female and range from 12-38.
Do you have any tips for others trying to break into the beauty industry?
The best thing for any new youtuber is to be yourself and embrace who you are.
What are your favorite beauty products or your go-to skincare regimen?
My favourite beauty products which I can’t live without are lipstick , bronzer and concealor! I have to wear these everyday . It totally changes my mood and how I feel once I put it on.
My go to skincare regime is using any type of beauty oil. I have dry skin so the best thing that works for me is a applying a beauty oil twice a day.
What’s your personal style?
My personal style is very casual. The essential thing for me is comfort. I have to be comfortable in what I wear!
What’s your favorite brand and why?
I don’t have a favourite brand at the moment . All make up brands have a few items from their collection that I love . There’s not just one brand that I love.
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